Barista Launches Its Sixth Cafe in Jammu at Sidhra

Excelsior Correspondent
JAMMU, Feb 7: Barista, a premier coffee chain in India, has enhanced its presence in Jammu with the grand launch of its latest cafe in Sidhra, conveniently located opposite the KIA Service Centre along the National Highway.
Operated by M/S Ever Well Marketing Private Limited, this new outlet is Barista’s sixth in the city, highlighting the brand’s expanding influence in the region.
The inauguration was honored by Rajive Khorana, AVP – Business Development & Franchise of Barista, who served as the chief guest for the occasion. The launch attracted a vibrant crowd of coffee enthusiasts and locals, excited to indulge in Barista’s renowned blends and premium offerings.
During his address, Rajive Khorana noted the growing popularity of coffee among the residents of Jammu and expressed confidence in the tremendous potential of this evolving market. “This new location, situated on the highway and near the upcoming expressway, is ideally positioned to serve travelers, commuters, and coffee lovers, fostering a robust coffee culture,” he stated.
“With the rising acceptance of coffee culture in Jammu and increasing demand, Barista is thrilled to further expand its reach. Given the rapid development in the area and its strategic location along critical transit routes, the Sidhra outlet is a vital addition to our network,” he added.
This new cafe boasts an inviting atmosphere and an extensive menu that features artisan coffees, specialty beverages, and gourmet snacks, promising a delightful experience for every visitor. As Barista progresses with its expansion, it remains committed to delivering exceptional coffee experiences while nurturing a lively café culture in Jammu. For coffee lovers and travelers, Barista Sidhra is poised to become a preferred destination, providing warmth, comfort, and the finest brews.