Excelsior Correspondent
JAMMU, Mar 6: Maharaja Whiteline, a well-known brand under the French multinational Groupe SEB, has unveiled a new lineup of air coolers in Jammu. The launch event took place at a local hotel and was attended by key officials and distributors, including the city’s distributor, West House Inc, led by Saksham Mahajan.
Among the attendees were Navneet Bhatnagar, the North India Regional Manager of Maharaja Whiteline, Manav Mahajan, the Greater Punjab Branch Manager, Satish Wazir, Senior Sales Manager for J&K, and Vishal Kumar, the Marketing Development Manager for the North and East regions. The team showcased the innovative features of the new air coolers and emphasized their affordability, aiming to provide a cost-effective solution for the impending summer heat.
A significant highlight of the event was the announcement of a 0% finance facility in partnership with Bajaj Finance, facilitating easier purchases for customers without financial strain. This initiative is anticipated to offer considerable relief to Jammu residents who often grapple with extreme summer temperatures.
During the event, Navneet Bhatnagar reiterated the company’s dedication to offering high-quality products at reasonable prices, enhancing customer comfort across the region. The newly launched air coolers are engineered for efficient cooling and energy savings, catering to both urban and rural consumers.
The launch saw enthusiastic participation from the regional sales team and distributors, reflecting Maharaja Whiteline’s growing presence in North India. The introduction of the 0% finance option is regarded as a strategic move to drive sales and aid consumers amid rising temperatures.
Excelsior Correspondent
JAMMU, Mar 6: Maharaja Whiteline, a well-known brand under the French multinational Groupe SEB, has unveiled a new lineup of air coolers in Jammu. The launch event took place at a local hotel and was attended by key officials and distributors, including the city’s distributor, West House Inc, led by Saksham Mahajan.
Among the attendees were Navneet Bhatnagar, the North India Regional Manager of Maharaja Whiteline, Manav Mahajan, the Greater Punjab Branch Manager, Satish Wazir, Senior Sales Manager for J&K, and Vishal Kumar, the Marketing Development Manager for the North and East regions. The team showcased the innovative features of the new air coolers and emphasized their affordability, aiming to provide a cost-effective solution for the impending summer heat.
A significant highlight of the event was the announcement of a 0% finance facility in partnership with Bajaj Finance, facilitating easier purchases for customers without financial strain. This initiative is anticipated to offer considerable relief to Jammu residents who often grapple with extreme summer temperatures.
During the event, Navneet Bhatnagar reiterated the company’s dedication to offering high-quality products at reasonable prices, enhancing customer comfort across the region. The newly launched air coolers are engineered for efficient cooling and energy savings, catering to both urban and rural consumers.
The launch saw enthusiastic participation from the regional sales team and distributors, reflecting Maharaja Whiteline’s growing presence in North India. The introduction of the 0% finance option is regarded as a strategic move to drive sales and aid consumers amid rising temperatures.
