Excelsior Correspondent
JAMMU, February 24: The Reserve Bank of India (RBI) J&K is celebrating Financial Literacy Week (FLW) 2025 from February 24 to February 28. The purpose of this initiative is to raise awareness about essential financial topics through targeted campaigns. Financial literacy enables individuals and families to effectively manage their finances, prepare for the future, and make informed and responsible financial choices that promote financial well-being, including understanding their rights as consumers of financial products and services.
Chandeshekhar Azad, the Regional Director of RBI for J&K and Ladakh, attended the inaugural event in Jammu, which was graced by Shantmanu, the Additional Chief Secretary of the Government of J&K, as the guest of honor. The event also saw the presence of Sudhir Gupta, Executive Director of J&K Bank; Neeraj Kumar, General Manager of RBI, Jammu; Vikas Mittal, GM of NABARD, Jammu; and Anil Kumar Sharma, DGM of PNB. Attendees included officials from RBI, PIB, SIDBI, UTLBC, various banks, RRBs, and representatives from the Centre for Financial Literacy (CFL).
This year’s theme for FLW is ‘Financial Literacy: Women’s Prosperity,’ focusing on topics such as risk diversification, responsible borrowing, maintaining a good credit score, and household budgeting. Special emphasis will be placed on homemakers, working women, and women entrepreneurs. During this week, the RBI, in collaboration with banks and other stakeholders, will conduct awareness programs and outreach activities nationwide.
